FinTech news in Pry Financials category

Its acquisition of Pry is not only reflective of Brex’s new emphasis on offering strong software products, but also its continued commitment to early-stage startups — the demographic which was the company’s target customer in its own early days. Dubugras said that Brex valued the startup less on its own metrics and more on the value it believed it could generate for Brex by cross-selling into its existing customer base.