Ultimately, Cohen-Shohet’s goal is to build a holistic, all-encompassing business management platform for small business owners in the beauty and wellness space. GlossGenius has over 40,000 customers in the beauty and wellness space today and sees about $2 billion in annualized transaction volume on its platform, CEO and founder Cohen-Shohet told journalist in an interview. The company plans to use the new funding to grow its employee base of 150 with a focus on engineering, product and design as well as marketing, Cohen-Shohet said. Helping small businesses run big operations is core to the company’s mission, Cohen-Shohet said.
In the works is Zeller Financial Services, which will include credit and debit cards and expense management tools, as well as enhanced analytics through Zeller’s dashboard. Zeller’s product roadmap includes new omni-channel commerce capabilities, like the ability to accept online payments through integrations with website and e-commerce platforms.