Its target investors are similar to those participating in crypto, Auslander said — retail investors, collectible lovers, and people who are fans of events like the Met Gala or the Oscars who not only read editorial coverage of those events but also want to participate in the ownership of related assets.
Vinik’s experience in the hedge fund world has informed Equi’s data-driven approach to investment management and risk assessment; the portfolio team leverages Equi’s in-house technology to help them identify and structure deals with fund managers, Reiss said.
Some ultra-wealthy investors have made a windfall investing in alternatives using tax-advantaged accounts, a strategy billionaire Peter Thiel used to grow his Roth individual retirement account from $2,000 to $5 billion in 20 years, tax-free. While crypto is one of the fastest-growing areas of interest for Alto users, Satz said he expects demand to grow in other areas, including private company investing and artwork.