The startup is looking to capitalize momentum behind NFT profile pic collections and ENS (.eth) handles to build out a network of NFT-based avatar identity products. Genies, an LA-based digital avatar startup, announced Tuesday that it had raised $150 million in funding from Silver Lake, with participation from others.
The firm, led by former Tinder product chief Jeff Morris Jr., has shifted from a more generalist vertical interest toward web3 obsession over the past several months, as early bets in crypto startups like Dapper and Compound Finance have taken off.