TradeHero, owned and operated by MyHero, provides a platform for traders to monetize investment expertise, by democratizing trading in a social and gamified mobile app. TradeHero is a free stock market simulation app, which draws real-world data from stock exchanges to create a global social investment network. Users can compete with friends from social networks, or on the global leaderboards with users from across the world. The app brings novice and knowledgeable traders together, allowing novice traders to subscribe for stock tips via push notifications, and top traders to earn subscription fees from followers.